Azura is an Australian-based, global, fashion-tech, sales gateway that gives luxury and fashion brands immediate, affordable and reliable access to the world’s leading fashion retail platforms.
With e-commerce marketplaces like Farfetch Ltd [NYSE: FTCH] and Mytheresa Ltd [NYSE:MYTE] thriving, big brands are moving away from bricks and mortar stores and into digital marketplaces. But posting and managing inventory on over 100 marketplaces is a problem.
Azura solves this problem by using automated product tagging, visual search AI tools and machine learning, to curate 150,000 individual items into data-rich, market-ready fashion, on sale on global fashion marketplaces within 24 hours.
Azura’s omnichannel approach to sales, with direct data integrations into premier fashion marketplaces including the US, UK, EU, SE Asia, Australia and NZ, minimises the reliance on any one channel, reduces marketing expenditure and ensures a strong, reliable & proven revenue stream.
Azura is a high growth, high margin business, leveraging technology, data, and importantly established partnerships to deliver 1,200 luxury and fashion brands to consumers. With a steady growth rate of 34% month-on-month for the past 6 months, Azura anticipates A$3 million in annual turnover by the 2021 financial year end.
“Online is set to become the leading channel for luxury purchases by 2025, fuelling the omnichannel transformation.”
-Bain & Company 2020
The Opportunity - E-commerce Transformation
#1 Brands shifting from physical to digital sales
The number of physical stored operated directly by brands is expected to stagnate, with a possible decline in store footprints in 2021. More and more brands will need to evolve to fit the new map of luxury buying, looking to partner with ecommerce platforms to maximise customer experience and accessibility.
#2 E-commerce marketplaces are thriving
The lasting impacts of COVID-19 travel restrictions, combined with the growing prominence of younger generation luxury consumers, have driven the success of global ecommerce platforms. Farfetch’s market capitalisation grew by 475% in 2020. Other ecommerce platforms have also gained - Mydeal.com.au saw first half gross sales in 2020 increase by 217%, and Kogan saw a 71.2% increase.
#3 Brands want plug and play access to multiple e-commerce marketplaces
In 2020, online sales of luxury goods skyrocketed at a pace equivalent to 5 years of growth, doubling its market share from 12% in 2019 to 23% in 2020. By 2025, [Bain & Co. forecasts] ecommerce/digital channels will comprise of 1/3 of total market value. Ecommerce is especially crucial to maximising sales from younger generations, who are set to drive 180% of the growth in the market from 2019 to 2025.
Each investor that becomes a shareholder in Azura will be rewarded via the following investor program, which will remain available to you for as long as you remain a shareholder. As an owner of Azura, we hope that you will promote our business to your family, friends, work colleagues, and network of contacts.
Enjoy 20% off luxe FOR LIFE!
Azura is a fashion-tech sales gateway delivering luxury and fashion brands immediate, affordable and reliable access to the world’s leading eCommerce marketplaces.
Unique Problem Solution Fit
With eCommerce marketplaces, like Farfetch and Mytheresa thriving, a new problem has emerged - How can Brands manage physical inventory in real-time on over 100 unique marketplaces?
Azura solves this problem by using automated product tagging, visual search AI tools and machine learning, to curate 150,000 individual items into data-rich, market-ready listings ready for sale on global fashion marketplaces within 24 hours of providing the feed.
Leveraging High Growth Global Sector
The global eCommerce fashion market is projected to grow to US$760 billion with 19.4 million users in 2021, and is forecast to grow to US$1 trillion by 2025.
In 2020, online sales of luxury goods skyrocketed at a pace equivalent to 5 years of growth, doubling its market share from 12% in 2019 to 23% in 2020.
Azura's Total Addressable Market is estimated at US$10 billion.
Sound Financial Metrics
Azura has grown quickly. In the last 12 months, Azura generated $2 million in revenue, and for the past 6 months has achieved a 34% month on month revenue growth rate.
Gross margin on sales ranging from 25% to more than 50%.
Zero-inventory model drives scalability, not capital expenditure expense or inventory.
Omnichannel On Trend
Azura’s omnichannel approach to sales, with direct data integrations into premier fashion marketplaces minimises the reliance on any one channel, reduces marketing expenditure and ensures a strong, reliable and proven revenue stream.
Experienced & Knowledgeable Team
Led by an experienced and knowledgeable executive team and advisory board, with over 35 years combined experience in the retail and marketing industries.